course overview

This Playbook will help you design and build a landing page by covering the 15 key elements every successful landing page needs.

Then, we’ll detail ways to audit and optimize your landing page, giving you the steps you need to improve your landing page and make it that much better.

You’ll finish this training with a built-out landing page that is ready to generate email opt-ins and sales for your business.

what you'll learn

  • Plan, write, and build a landing page that generates leads and converts more prospects into buyers
  • Audit your landing page using the 15-Point Landing Page Checklist
  • Optimize your landing page by identifying the weak points to help better communicate your offer and reduce the lead’s objections