course overview

There is nothing more important than knowing your customer.

In this Playbook, you’ll create your own Customer Avatar Worksheet: a 1-page document that has everything you need to truly understand who your ideal customers are.

You’ll learn what a customer avatar is and the steps to create it so you can finally get clear on who you’re selling to and craft a tailored message for your audience.

what you'll learn

  • Develop your own Customer Avatar Sheet so you can finally get clear on who you’re selling to and craft a tailored message for your audience